That's the title of a talk I delivered to the IEET/UMass project on the future of work. You can watch it above. I look at the history of technological displacement in work and argue that, even if widespread technological unemployment does not happen, automating technologies will make work less valuable for most workers.
I also wrote a short article summarising the key arguments from the talk for the Institute of Arts and Ideas. You can read it here. (Unfortunately, this article, like most on the IAI website, seems to be periodically paywalled; if you are interested in reading the full text, contact me and I will send it to you).